What is Marketing ???....

SURAJJJJJJ  What is Marketing ?


Well this was a question asked during my college days and I  just started blabbering its about selling products in a effective manner, getting the brand familiarized with commoners etc etc and also got myself confused with SALES.... BUT WAS I CORRECT ....NO

So Here are few pointers to help you understand, What is marketing

here's something that i had jotted down during my college days.  To simply say " Marketing is the means of managing profitable customer relationships" The goal in marketing would branch out two ways one is to ATTRACT NEW CUSTOMERS by various means one major ordeal is in terms of promising superior value.... the term more often use "worth every penny spent" is what we need to hear from our customers. the other Branch in Marketing is all about RETAINING + GROWING customers by delivering SATISFACTION.

So you might wonder what is the basis of the marketing process?

So whats this "process" all these companies talk about, well its the means of creating VALUES for Customers and Build a real STRONG CUSTOMER RELATIONSHIP. Next time your marketing and someone walks up to you and asks you a stupid question... DO not hesitate to help him out. He might real be your Biggest customer at the end of the day.

Alright  let me say the 5 phases in the Marketing Process and wrap up..maybe will write a detailed process later 

• Understanding the Customers NEEDS and WANTS 
• Design a CUSTOMER-DRIVEN MARKETING STRATEGY 
• Build a more INTEGRATED marketing program that delivers superior value
• Build PROFITABLE relationships and create CUSTOMER DELIGHT 

THIS LAST ONE IS THE MOST IMPORTANT HELPS YOU IN THE REST OF THE MARKETING PROCESS IN FUTURE THAT I SHARE 

• CAPTURE/ ARCHIVE THE VALUE EVERY CUSTOMERS BRINGS AND CREATE PROFITS + CUSTOMER EQUITY ..... 

These 5 pointers are the most important for any marketing ....AND ONE MORE THING BASIC MARKETING IDEOLOGIES always tend to be the same no matter what Business Sector you are into...

Note : i have few points picked up from my old college textbooks and the lil experience that i have :) ... also i will keep updating the blog going forth and would be happy if you could follow my posts ... there's gonna be about marketing/lifestyle/food etc etc anything i want to i would just write it here ... you can follow me on Facebook and twitter as well.THANKS